Growing demand for aluminum is rapidly reshaping the market landscape 1Aluminium International 

Growing demand for aluminum is rapidly reshaping the market landscape

The answer for a growing number of electronics manufacturers, automakers, and packaging companies is as green as it gets.

This growing demand for metal with a low or no carbon footprint is rapidly reshaping the market landscape.

Russia’s Rusal, the world’s largest aluminum producer outside of China, last week announced plans to divest its higher-carbon production assets into a new company, leaving its low-emission refineries and smelters of carbon in a new “AL +” brand.

Chinese company Hongqiao, the world’s largest private producer, plans to move another million tonnes of smelting capacity from coal-rich Shandong Province to hydroelectric Yunnan in order to reduce its carbon footprint.

The race to decarbonize the energy-intensive production process of aluminum is on and the world’s largest players are repositioning themselves to adapt to the resulting tectonic changes in the market.

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